Digital Sales Terms

Floating products are billed according to the start date of the floating period (the billing date following the start date by Kärkimedia).

Value-added tax is added to invoices as a separate item, which is deductible for value-added tax liable advertisers.

Payment Terms:

Payment period is 14 days net, calculated from the invoice date.

The payment period for advertising and media agencies that have entered into a functional and quality cooperation agreement and meet the creditworthiness criteria (IYN or direct guarantee to Kärkimedia) is 14 days, –0.5%, 30 days net.

Kärkimedia reserves the right to change payment terms.

The late payment interest is 8% according to the Interest Act.

The advertiser/client is jointly responsible for the payment of fees.

Any objections regarding the invoice must be made within eight days from the invoice date.

Payment Traffic

• Nordea FI21 2185 1800 1454 44

The recipient of the payment is Kärkimedia Oy.

Publisher

• Kärkimedia Oy Tammasaarenkatu 5, PL 1180, 00101 Helsinki
• phone 075 757 8550
• Business ID FI 1006523-8

Billing Address:

• Kärkimedia Oy, PL 82822, 00063 LASKUNET

Electronic Invoicing Address:

• Kärkimedia Oy
• OVT ID: 003710065238
• Operator: OpusCapita Solutions Oy
• Intermediary ID: E204503

We reserve the right to make changes.

Due to the confidentiality of customer relationships and the limited availability of advertising spaces, Kärkimedia cannot provide advance information about competitors’ campaigns. If overlapping campaigns occur, it does not entitle to compensation.

Kärkimedia reserves the right to change sales terms.

• Billing will be based on the actual ad impressions after the campaign or according to another agreed pricing basis.
• The accumulation of impressions and clicks for the campaign is monitored through the media’s own advertising management systems, which also serve as the basis for the campaign billing.
• If the ad impressions for a campaign purchased on an impression basis fall short by less than 5%, they will not be compensated, and the full campaign price will be charged. In regional campaigns, the 5% shortfall is calculated from the total number of impressions for the campaign.
• For article video campaigns, only started video views will be billed.

Please note that the figures from the media’s advertising management systems and the client’s own system may differ. This is completely normal, as different systems measure and report slightly different things.

• Area campaigns are reported by media, meaning the impressions and clicks received by the campaign and their distribution by media.
• Coverage campaigns are reported only at the campaign level, meaning the total impressions and clicks received by the campaign (not by media).
• Target campaigns are reported only at the campaign level, meaning the total impressions and clicks received by the campaign (not by media).
• In article video campaigns, the impressions received by the video, the clicks from the video, and the views of the video (started, 25%/50%/75%/100% viewed) are reported.

The impressions and clicks received by the campaign are reported through the media’s own advertising management systems.

Please note that the figures from the media’s advertising management systems and the client’s own system may differ. This is completely normal, as different systems measure and report slightly different things.

If the material is not delivered in accordance with the instructions, it will be delayed or technically non-functional or content-wise questionable, Kärkimedia does not guarantee that the campaign will start at the desired time.

Kärkimedia is not obliged to provide compensation or reimburse losses incurred from the campaign if the delivered material has been non-functional or delivered late.

If the material causes technical problems on the site sold by Kärkimedia during the campaign, Kärkimedia has the right to suspend the campaign.

Kärkimedia adheres to and applies the legislation and media-specific publishing rules mentioned in the Advertising Trade Practices Recommendation. The starting point is that the advertiser is responsible for the appropriateness of the advertising content and any potential damages.

Kärkimedia’s advertising prices are based on the current advertising prices for each publication. Kärkimedia has the right to determine the advertising products it sells at any given time and to add or remove products from its offerings. If Kärkimedia changes an advertising product, it reserves the right to change the pricing of the product. Kärkimedia will notify in advance of any changes to products and pricing. Price changes also apply to already made advertising reservations.

Cost increases resulting from laws, regulations, or actions by authorities (e.g., value-added tax) will increase prices accordingly from the moment the regulations come into effect. The increases also apply to already made advertising reservations. Changes to sales terms and price lists will be announced at www.karkimedia.fi.

• In device-independent solutions, ads are served within the media according to available inventory on both desktop and mobile, based on the media-specific display goal, and no display guarantee per device is provided.
• Article video ad opens on the user’s screen in between news articles. The video is only presented in the context of longer articles. The ad is served throughout the network based on available inventory, and visibility in a specific media is not guaranteed.
• Region, Coverage, and Target campaigns always take precedence over programmatically purchased campaigns.
• In Coverage and Target campaigns, we do not guarantee visibility on all participating sites, but ads are served throughout the network on available ad spaces so that the agreed number of impressions is fulfilled.
• Top media provides a display guarantee for sold display-based campaigns, excluding programmatically purchased campaigns for which we do not guarantee a specific number of impressions.
• For certain products, such as digital front page, the reach estimates provided are always averages, so actual figures may differ from those provided and do not justify refunds.
• The accumulation of impressions is monitored through the media’s own advertising management systems.
• The campaign ends when the ordered ad impressions are fulfilled. If the impressions are not fulfilled within the specified time, the campaign will primarily be continued, or, if agreed separately, the impressions can be compensated in the next campaign. If the impressions fall short by less than 5%, they will not be compensated.

• Display-based campaign start time and duration are freely selectable. The exception to this is the Target campaign, which has a minimum duration of 2 weeks.
• Digital front page campaign campaign duration is one day.
• Digital full page and half page campaigns displays are run over 1-3 days, unless otherwise agreed.

Digital newspaper campaigns are always sold based on time, either as 7 or 3-day campaigns.

• The campaign must always be within a calendar week.

• In normal display campaigns, the minimum price is €1,500 net.
• In impression-based campaigns, the pricing basis is the price per thousand ad impressions (CPM).
• In display campaigns, rich media solutions (such as video or swipe features), technical additional targeting, and playback limits are included in the price list.
• Digital full page and half page campaigns have prices determined by pre-calculated packages, where each medium has its own package price and included impression count.
• Digital front page campaigns have a fixed daily price for each medium.
• Campaigns grant media agency, direct, or client compensation according to the agreement.
• All prices are subject to an additional VAT of 25.5%.

Kärkimedia reserves the right to change the prices it publishes.