Prices
Here you can find Kärkimedia’s 2025 media rates for both print and digital advertising.
Simply select the media outlet, product or ad format and the desired publication date!
The planning tool includes prices, products, and sizes.
In addition to the options listed in the rate card, we also offer a variety of tailored solutions to meet advertisers’ specific needs. The prices shown are gross prices and do not include potential discounts such as annual agreement or campaign discounts, nor media agency or direct customer discounts.
You can use the tool to start planning your campaign. If you don’t find a suitable option here, please don’t hesitate to contact us for a custom quote. We’re happy to help!
VAT of 25.5% is added to the prices.
Kärkimedia’s digital advertising price list
Display advertising prices 2025
| Ad Format | Coverage CPM | Area CPM | Context (Coverage CPM +15%) |
|---|---|---|---|
| Parade | 20 € | 23 € | 23,00 € |
| Vertical Parade | 16 € | 18 € | 18,40 € |
| Parade + Vertical Parade | 22 € | 25 € | 25,30 € |
| Maxi Parade + Vertical Parade | 24 € | 30 € | – |
| Giant Box | 12 € | 13 € | – |
| Box | 11 € | 12 € | – |
| Article Video | 24 € | – | 27,60 € |
Pricing notes and additional fees
- A €0.20 CPM Katse Attention Analytics Fee will be added to the price of all ad formats.
- A Katse attention forecast for creatives before the campaign is available as an optional service at €12.50 per asset.
- An optional Celtra service fee of €1.20 CPM applies if used.
- All prices are subject to applicable VAT.
- Ads are delivered cross-screen, ensuring visibility across all devices.
- The following formats are not available on Aamulehti, Helsingin Sanomat, or Satakunnan Kansa Länsi-Suomi: Maxi Parade, Giant Box, and Box.
- Client discounts and a 15% media agency discount apply to ad format prices.
- No discounts apply to the Katse attention analytics or Celtra service fees.
Buying method
COVERAGE = RON (= run-of-network), visibility across the network based on available ad inventory
AREA = targeting to desired sites (3-32 sites), guaranteed site-specific visibility
CONTEXT = targeting according to advertising categories to desired content context, contextual targeting possible only for coverage campaigns
Regional native advertising prices 2025
| Media | Price / week |
|---|---|
| Aamulehti | 2,000 € |
| Aamuposti | 550 € |
| Etelä-Saimaa | 800 € |
| Etelä-Suomen Sanomat | 1,650 € |
| Forssan Lehti | 550 € |
| Helsingin Sanomat | 6,000 € |
| Hufvudstadsbladet | 800 € |
| Hämeen Sanomat | 550 € |
| Ilkka-Pohjalainen | 800 € |
| Itä-Häme | 550 € |
| Itä-Savo | 650 € |
| Kainuun Sanomat | 800 € |
| Kaleva | 1,950 € |
| Karjalainen | 1,050 € |
| Keskipohjanmaa | 650 € |
| Keskisuomalainen | 1,650 € |
| Media | Price / week |
|---|---|
| Keski-Uusimaa | 650 € |
| Kouvolan Sanomat | 800 € |
| Kymen Sanomat | 800 € |
| Lapin Kansa | 800 € |
| Länsi-Savo | 650 € |
| Länsi-Uusimaa | 650 € |
| Maaseudun Tulevaisuus | 2 200 € |
| Salon Seudun Sanomat | 550 € |
| Satakunnan Kansa Länsi-Suomi | 1 100 € |
| Savon Sanomat | 1 650 € |
| Syd-Österbotten | 550 € |
| Turun Sanomat | 1 950 € |
| Uusimaa | 650 € |
| Vasabladet | 650 € |
| Åbo Underrättelser | 650 € |
| Österbottens Tidning | 650 € |
Digital edition advertising prices 2025
Week / 32 digital editions
| Digital edition | Impression estimate / week | Price / week |
|---|---|---|
| Aamulehti | 150,000 | 3,958 € |
| Aamuposti | 34,000 | 744 € |
| Etelä-Saimaa | 98,000 | 1,240 € |
| Etelä-Suomen Sanomat | 105,000 | 1,240 € |
| Forssan Lehti | 61,000 | 684 € |
| Helsingin Sanomat | 320,000 | 9,232 € |
| Hufvudstadsbladet | 28,000 | 1,252 € |
| Hämeen Sanomat | 89,000 | 1,063 € |
| Ilkka-Pohjalainen | 150,000 | 1,724 € |
| Itä-Häme | 14,000 | 313 € |
| Itä-Savo | 42,000 | 862 € |
| Kainuun Sanomat | 38,000 | 833 € |
| Kaleva | 80,000 | 1,779 € |
| Karjalainen | 153,000 | 1,240 € |
| Keskipohjanmaa | 41,000 | 931 € |
| Keskisuomalainen | 83,000 | 1,612 € |
| Keski-Uusimaa | 42,000 | 744 € |
| Digital edition | Impression estimate / week | Price / week |
|---|---|---|
| Kouvolan Sanomat | 86,000 | 1,240 € |
| Kymen Sanomat | 70,000 | 862 € |
| Lapin Kansa | 80,000 | 1,421 € |
| Länsi-Savo | 53,000 | 1,063 € |
| Länsi-Uusimaa | 25,000 | 684 € |
| Maaseudun Tulevaisuus | 15,000 | 1,470 € |
| Salon Seudun Sanomat | 26,000 | 914 € |
| Satakunnan Kansa Länsi-Suomi | 120,000 | 2,477 € |
| Savon Sanomat | 80,000 | 1,488 € |
| Syd-Österbotten | 15,000 | 294 € |
| Turun Sanomat | 65,000 | 2,715 € |
| Uusimaa | 24,000 | 684 € |
| Vasabladet | 83,500 | 696 € |
| Åbo Underrättelser | 8,500 | 594 € |
| Österbottens Tidning | 77,000 | 559 € |
| Total | 2,356,000 | 46,611 € |
3 days / 15 digital editions
| Digital edition | Impression estimate / 3 days | Price / 3 days |
|---|---|---|
| Aamulehti | 63,000 | 2,388 € |
| Helsingin Sanomat | 140,000 | 5,763 € |
| Hufvudstadsbladet | 10,000 | 660 € |
| Ilkka-Pohjalainen | 60,000 | 1,077 € |
| Kainuun Sanomat | 8,000 | 500 € |
| Kaleva | 30,000 | 1,174 € |
| Keskipohjanmaa | 14,000 | 559 € |
| Lapin Kansa | 30,000 | 932 € |
| Salon Seudun Sanomat | 12,000 | 613 € |
| Satakunnan Kansa Länsi-Suomi | 40,000 | 1,488 € |
| Syd-Österbotten | 6,500 | 196 € |
| Turun Sanomat | 25,000 | 1,470 € |
| Vasabladet | 35,800 | 490 € |
| Åbo Underrättelser | 5,200 | 374 € |
| Österbottens Tidning | 33,000 | 441 € |
| Total | 512,500 | 18,124 € |
Sales Terms
Print advertising
By purchasing advertising space from Kärkimedia, the advertiser agrees to comply with these sales terms as well as any special terms agreed upon by the parties/media at the time.
In the campaign purchased through Kärkimedia, there must be at least two market areas and three media in addition to Maaseudun Tulevaisuus.
One media can appear multiple times in the same campaign if the basic rule of the campaign is met. It is also possible to combine different print and digital products in the same campaign.
The campaign can be structured so that the ads are within a maximum of 30 days from the first publication date or the start of the first floating period.
The flexible elements of the campaign are:
- Ad size/ad format
- Content variation
- Products
Kärkimedia requires ready-made advertising material that meets technical material requirements. In the same campaign, advertising material published in different newspapers can be varied so that the national or regional message must constitute more than half of the entire content of the advertisement.
Please note that some of our products are available in limited quantities.
Digital advertising
In display campaigns, in addition to Kärkimedia’s basic sales terms, the specific sales terms of the display campaign are also followed. By purchasing advertising space from Kärkimedia, the advertiser agrees to comply with these sales terms as well as any special terms agreed upon by the parties/media at the time.
In the campaign purchased through Kärkimedia, there must be at least two market areas and three media in addition to Maaseudun Tulevaisuus.
It is possible to combine different display products with either other digital products or a print campaign.
Buying a display campaign does not require purchasing advertising space in newspapers.
Special solutions and additional elements must always be agreed upon separately.