Print material guidelines

It is possible to adapt the materials to suit different regions/media, as long as the variation rule is followed. This means that at least 50% of the advertisement content must remain the same across all versions, and a maximum of 50% can be regionally customized content.

This service applies to all of our products. The material intended for translation must be sent by email (not in PDF format) to the following addresses:

• Hufvudstadsbladet: annons@hbl.fi
• Vasabladet: sales@vasabladet.fi
• Österbottens Tidning: sales@ot.fi
• Syd-Österbotten: sales@sydin.fi
• Åbo Underrättelser: annons@aumedia.fi

Information to be included with the material:

• Customer name
• Publication date

The translated material will be returned to the customer by email. Please allow 4 days for the translation process. The customer is responsible for sending the final material (ready PDF) to the participating newspapers via the material link.

The same schedule applies to changes and cancellations.

Please note: Special placements (such as front and back pages) and inserts have their own deadlines.

For more detailed schedule information, please contact our Customer Service:
tel. 075 757 8550
email: palvelupiste@karkimedia.fi

• The upload link is automatically sent to the material provider’s email once the ad reservation is confirmed in Putki (Kärkimedia’s ordering system) and the first publication date is no more than 14 days away.
• Materials can be uploaded immediately after receiving the link. The link remains active until the deadline, allowing for updated versions to be submitted if needed.
• Materials must be in PDF format and include all ad elements: text, images, graphics, and fonts.
• The PDF’s dimensions must exactly match the ad size reserved in Putki. The system automatically checks this on upload and flags any mismatches for correction.
• If the deadline is still in the future, the system will resend the link as a reminder 2 hours before the cut-off time (if material hasn’t yet been submitted).
• Uploads can be made on weekdays between 7:00 AM and 10:00 PM. Uploading outside these hours is possible but may be affected by maintenance.
• The final deadline for uploading is by 12:00 PM the day before the publication date.
• After the deadline, uploads through the link are disabled. If needed, the link can be reactivated by our service team.

Support Contacts

For technical issues with material links or file submissions:
aineistotuki@karkimedia.fi, tel. 075 757 8555 (weekdays 8:30 AM–4:00 PM)

For reservation-related questions:
palvelupiste@karkimedia.fi, tel. 075 757 8550 (weekdays 8:00 AM–4:00 PM)

Order Changes

Changes to print ad reservations must be submitted to Kärkimedia no later than 9:00 AM on the day before the publication date for standard bookings.

For advance bookings and special placements, separate timelines apply. For details, please contact our Customer Service:

• Email: palvelupiste@karkimedia.fi
• Tel. 075 757 8550 (weekdays 8:00 AM–4:00 PM)

Cancellations

• Standard Bookings:
  If a cancellation is made after the final reservation deadline, or if the client fails to deliver the material, Kärkimedia reserves the right to invoice the full net price of the ad.
• Advance Bookable Products:
  The specific cancellation policies outlined for each advance bookable product apply.
• Special Placements (e.g., front and back pages):
  • Cancellations made at least 1 month before publication incur no charge.
  • Cancellations after the reservation deadline will be charged 30% of the gross price.
  • Cancellations made after the material deadline will be invoiced the full net price of the ad.

Please note that campaign-specific or publication-specific terms may differ from those described here.